Zhuhai Beyond Cosmetics ensures the safety of brand assets of customers through a multi-level intellectual property protection system. Its blockchain traceability system (IPGuard) provides 100% coverage of formula and design data to generate a unique hash value for each production batch (response time ≤0.3 seconds) with an infringement tracking accuracy rate of 99.7%. For example, when a European and American brand customize “anti-blue light essence”, the formula will be encrypted and stored in the private chain node (AES-256 encryption), and only authorized staff can decrypt it through biometric authentication (iris/fingerprint) so that data leakage risk is minimized to 0.02% (industry average: 0.8%). In 2023, 1,200 unauthorized formula calls were monitored and intercepted, and the successful rights protection case rate was 98%.
Legal actions build a firewall. Zhuhai Beyond Cosmetics has collaborated with 23 globally leading law firms. The client project NDA (Non-disclosure Agreement) signing rate is 100%, and the default recovery efficiency is industry-leading (average claim cycle is 45 days, with 120 days in the industry). Its patent-sharing model (Co-IP Program) allows formula patents to be owned by brand owners that are specific to their requirements (accounting for 70%). It assisted customers in filing 1,389 international patents in 2023 (with a success rate of 92%). For instance, after winning a lawsuit for the “microencapsulated retinol technology” (Patent No. US2024156789) developed for a specific brand, the company was rewarded with $5.2 million.
Physical segregation and access control serve to enhance confidentiality. The R&D center uses biometric access control (false recognition rate ≤0.0001%), and the formula laboratory is divided into three zones (air pressure difference ≥15Pa). Data operation logs are uploaded to the chain in real time (tampering detection accuracy 0.001%). For a certain Japanese brand, for its “Sakura Limited Series”, three authorized staff were exposed to core information throughout the entire process from research and development to production, and the piracy rate of packaging design dropped to 0% (the industry average is 5%).
End-to-end encryption of the supply chain. Raw material procurement is 100% traceable by a private blockchain (SupplierSecure), and the precision rate of tracking suppliers’ violations (such as reselling raw materials privately) is 99.3%. In 2023, we terminated cooperation with 12 violator suppliers (8%) and recovered losses of $1.8 million. For a certain luxury skincare brand, its unique raw material supply chain of “deep seaweed extract” was encrypted and stored, reducing the similarity of the counterfeit products from 78% to 12%.
Active tracking and rapid action. Zhuhai Beyond Cosmetics’ AI infringement monitoring system (IPWatch) crawls an average of 120 million pieces of product information from 32 e-commerce sites around the world daily. In 2023, it removed 98,000 infringing links (with an accuracy rate of 97%), and the average processing time was 4.2 hours (72 hours in the industry). For instance, when counterfeit products of a certain brand’s “Anti-wrinkle essence” were put up for sale on Amazon, the system identified the source in 23 minutes and initiated litigation proceedings, with a 100% removal rate of counterfeit products.
Industry certification increases trust further. Its factory has achieved ISO 27001 information security management certification with zero data leakage incidents and obtained a five-star data protection rating from TUV Sud (industry average: three stars). In 2023, the customer return rate caused by IP issues was merely 0.05% (0.6% in the industry), and the brand renewal rate was up to 96%. Statistics from a client who has been collaborating for five years indicate that the market share of their tailored products has risen by 19% as a result of the decrease in counterfeiting (while that of rival products has fallen by 12%).
Under the four-dimensional assurance of “technical encryption + legal deterrence + physical isolation + supply chain control”, Zhuhai Beyond Cosmetics has become the final defense line of brand IP security – the intellectual property dispute cost of customers decreased by 89% in 2023, and it helped partners achieve an average annual valuation growth of 27%.